innovativetechnology Medialar

Instagram photo 2017-07-27 10:02:17

27 July 10:02:17
The first of its kind scientific experiment on the power of a beautiful car design. Find out more about Volvo - AutoEmotion campaign at myndplay.com (go to /services/research campaigns) ⠀ ⠀⠀⠀⠀ ⠀⠀⠀ ⠀⠀⠀ ⠀⠀⠀
#research #revolution #volvocars #volvo #cardesign #neuromarketing #experiences #marketingcampaign #tech #technology #wearables #wearabletech #innovation #innovativetechnology #neuroscience #neurofeedback #entertainment #emotionalintelligence #bci

Instagram photo 2017-07-27 03:50:59

27 July 03:50:59
Gold Open Access article Enheduanna – A Manifesto of Falling: first demonstration of a live brain-computer cinema performance with multi-brain BCI interaction for one performer and two audience members is now in Volume 28, Issue 2 of Digital Creativity, pp.103-122. http://buff.ly/2ux6jSj Polina Zioga SimVis NEON MyndPlay CCA Glasgow http://buff.ly/2uwGeTi ⠀ ⠀ #entertainment
#theatre #revolution #mindgames #braintraining #focus #relax #tech #technology #wearables #wearabletech #brainresearch #innovation #innovativetechnology #neuroscience #neurofeedback #mindful #emotionalintelligence #peakperformance #fun

Instagram photo 2017-07-27 01:09:28

27 July 01:09:28
To make a perfect kick, your brain must be calm and focused. Legendary Paul Grayson knows how to do it right and can be your personal trainer. Train your mind to stay in the zone with Paul Grayson s Zone Kicking Challenge
#sports #paulgrayson #rugby #mindgames #braintraining #focus #relax #training #tech #technology #wearables #wearabletech #brainresearch #innovation #innovativetechnology #neuroscience #neurofeedback #mindful #focused #emotionalintelligence #peakperformance #improve #confidence #selfesteem #lifesuccess #harmony #balance #sportstraining

Instagram photo 2017-07-26 09:17:23

26 July 09:17:23
JWT’s HSBC Neurogolf campaign a cutting edge video golf game that makes use of an an EEG headset and gaming platform that allows players to move a ball in the game entirely with their mind, without touching a golf club – or a mouse. The game was presented as part of HSBC’s sponsorship activities at the HSBC Women’s Golf Championships in Singapore in March. The game was designed to encourage players to visualize their goals before taking a swing, reflecting the theme of the integrated campaign that JWT created for HSBC Women’s Golf, “Imagine Further”, which celebrates the power of imagination. This innovation led over 44,000 Singaporean consumers to the HSBC Women’s Golf microsite, raising the profile of the bank’s sponsorhip, and on the ground events also resulted in thousands of leads for HSBC.⠀ ⠀ Won a Gold in ‘Best use of Technology’ for its innovative Neurogolf activation campaign for HSBC at the Marketing Events awards show in Singapore, and Gold at DMA Awards Singapore.⠀ ⠀ ⠀ #research #revolution
#hsbc #golf #jwt #neuromarketing #experiences #marketingcampaign #tech #technology #wearables #wearabletech #innovation #innovativetechnology #neuroscience #neurofeedback #entertainment #emotionalintelligence #bci

Instagram photo 2017-07-26 09:03:51

26 July 09:03:51
Are your children ready to go
#backtoschool and do their best? Help them prepare with fun with our special Focus Pocus game! ⠀ ⠀ Focus Pocus is a game with benefits. It is played for fun, on your own, or against a friend. The game was designed to provide an environment to practice skills such as attention, relaxation, impulse-control and memory. Train to develop “powers” by mastering the 12 engaging mini-games. These powers will help you to battle the evil necromancer, and also to improve behaviour and academic outcomes!⠀ ⠀ Focus Pocus can be used with any of EEG headsets available on MyndPlay website.⠀ ⠀ In the training mode, rewards and incentives are provided so that achievements and outcomes can be monitored and reported in FocusIn - tool for adults. All performance and EEG data is recorded for use in the daily and end-of-training reports shown in FocusIn. The difficulty level of the games is adaptive, adjusting game-by-game to the performance of the child – the goal is improvement.⠀ ⠀ While the games within Focus Pocus are engaging and fun, they also exercise important psychological processes that underlie our ability to control our own behaviour, when we learn, play and interact. Take learning for example. As shown below, the outcome of any learning experience is the result of the content presented, the environment in which it is presented, and the person’s readiness to learn.⠀ ⠀ This readiness depends on attention (a “state” factor) as well as being able to hold information in memory, control impulses and ignore distractions (cognitive factors). Being calm and relaxed is also a part of this readiness. Focus Pocus addresses this readiness, providing an environment to exercise the state and cognitive factors.⠀ ⠀ ⠀ ⠀ #EmotionalIntelligence #fun #mindgames #braintraining #focus #relax #training #tech #technology #wearables #wearabletech #brainresearch #innovation #innovativetechnology #neuroscience #neurofeedback #mindful #focused #gamesforchildren #peakperformance #improve #confidence #selfesteem #lifesuccess #harmony #balance #entertainment